ESGS 251 - Esports Business

Credits: (3)
This course will explore the world of esports business. We will study new media business models, connections between traditional sports managements and esports, the culture of esports, and the stakeholders in the esports industry. We’ll develop an understanding of the various revenue streams that are prominent in the world of esports as well as of the innate connection between content creation, brand identity, and sponsorships.