FAAR 300 - Brand Identity

Credits: (3)
Students will design and develop portfolio quality brand elements such as logos and trademarks; integrated identity systems, packaging design for in-store display and advertisement and campaigns for out-of-home and social media platforms. In addition, the course integrates appropriate creative technology and applications such as Illustrator, Photoshop, InDesign, Adobe XD, Figma, and AfterEffects.