BUS 363 - Cross-Cultural Business Dynamics

Credits: (3)
This international culture-oriented course explores the intricacies of global business today through the lens of demographic shifts and cultural diversity. By exploring anthropology, ethnology, demography, and linguistics, students will consider how these sciences inform consumer behavior, workforce dynamics, and business opportunities. A case study approach is taken to help students understand the impact of cross-cultural differences on business operations and to develop practical skills when navigating cultural nuances for competitive advantage. Prepare to lead in a rapidly changing global landscape with a deep understanding of cross-cultural dynamics.